Go from brainstorm to bench faster than ever before
Explore our free discovery platform to get a taste of Potion AI
AI ingredient search
Search in natural language across a database of more than 80,000 raw materials
AI retail products search
Search intelligently across thousands of beauty products from Sephora, Ulta, Credo, and more
Reverse engineering tool
Use our 'Deformulator' to go from benchmark to starter formula at the speed of light
Compliance screening
Screen ingredients and formulas against US FDA, Canada, and top retailer compliance standards like Sephora Clean, Target Clean, Ulta Conscious, and more
AI ingredient search
Search in natural language across a database of more than 80,000 raw materials
AI retail products search
Search intelligently across thousands of beauty products in seconds, not hours
Reverse engineering tool
Use our 'Deformulator' to go from benchmark to starter formula at the speed of light
Compliance screening
Instantly screen ingredients and formulas against top retailer and global compliance standards